
Sauvignon Blanc from Chile.
SRP of $7 and available for as low as $6. Sample received courtesy flipflop Wines for review purposes.
From the bottle:
“Light-bodied, aromatic Sauvignon Blanc with exuberant grapefruit and keylime notes, and a zesty, refreshing finish.
Citrus notes pair well with fish tacos, yogurt spinach dip or artichoke mushroom lasagna.
Serve chilled now or store away from direct sunlight for up to 1 year after purchase.
12.5% Alcohol”
The flipflop brand has been on quite a rocket ride since being launched just 18 months ago — it’s rare you see a wine brand get such a good level of brand recognition so quickly. They now sell 13 different wines (all at a price point of only $7-$9) as well as two varieties of rum. And it does not appear they are stopping there. As part of Underdog Wine Merchants, which is part of The Wine Group, they have a huge pool of resources to tap for all their operational needs making rapid expansion possible.
flipflop was kind enough to include me on a press trip out to their headquarters in Livermore Valley a few weeks back and I came away very impressed with their commitment to delivering high quality wine at a low price. Now, this is not to say that I don’t have concerns in the area of maintaining quality from vintage to vintage. Since flipflop is not a winery at all, just a brand, they source grapes from all over the world to make their wines. Depending on costs and conditions that sourcing will vary from year to year. However, after talking with the flipflop’s vintner David Georges, who was previously the winemaker at the prestigious Davis Bynum Wines among other places, you can’t help but be convinced about his passionate commitment to producing quality wine. And really, when you’re talking about wine that you can buy widely for about $6, that’s quite refreshing.
Today’s wine, the flipflop Sauvignon Blanc is a non-vintage wine, like the Malbec we previously reviewed, because the unfinished wine (which could be from more than one vintage) is imported from Chile, and then bottled in California. Current labeling laws won’t allow a vintage to be declared in this situation.
The flipflop Sauvignon Blanc begins with aromas of grapefruit, lime and mango with just a touch of grassiness. Tasting the wine shows nice citrus flavors along with some zesty fruit. It ends with a good medium-long finish with continuing notes of zesty fruit. This is simply a really nice Sauvignon Blanc at a great price. We drank this one on a hot night on the patio and it was a perfect fit.
The truth is in the bottle and so far flipflop’s strategy is paying off. If they maintain their current high commitment to quality, there are not a lot of other wines at this price point that can compete.
Also, be sure to check out the reviews of these other flipflop wines:
- 2010 flipflop Pinot Grigio – Light, Crisp and Just The Right Amount of Sweet
- flipflop Left Coast Malbec – Flipping Tasty
- 2010 flipflop Riesling – All Kinds of Sweet
- 2010 flipflop Wines Pinot Noir – A Tasty Pinot Noir for $6? Stop Laughing & Start Drinking
- 2010 flipflop Moscato – One Sweet Little Number
- And we’ll have a review of one of the flipflop sparkling wines coming soon!
See a listing of local retailers selling this wine here.
Overall Rating: 7.8
Find out more about my rating system and check out the Wine Ranking to find all my reviews! You can sort by type of wine, cost, rating, etc. in the interactive spreadsheet.
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